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The African Union Commission, AUC and the International Committee of the All
Africa Music Awards (AFRIMA) has unveiled some of the exciting programme of
activities and performers billed for the AFRIMA 2017 main events to hold in the
Official Host City, Lagos State between Friday, November 10 and Sunday,
November 12 at various premium locations in Host City.
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Some of the events to happen at the biggest awards event on the continent
include the Africa Music Business Roundtable (AMBR) on November 10 which
is a platform for African music executives, investors and artistes to chart a
course for development towards the nurturing and packaging of music in a way
that creates jobs and reflects positively on the GDP of the continent.
International and African music brands and organisations will also showcase
products and services at the 2017 AMBR exhibition with attendance subject to registration on the AFRIMA website. Some
of the speakers billed for theRoundtable are General Manager, Sony Music, West
Africa; Micheal Ugwu; Board Chairman of the Moshito Music Conference and
Exhibition, South Africa; Dr Sipho Sithole, and Head of Public Relations and
Special Projects, Universal Music; Ms Hadja Kobele.
Also scheduled for Friday, November 10 is the Africa Music Village,
an open music festival set to showcase live performances of over 40 African music
superstars. The all-night event will feature performances from Nigerian
pop-legend, 2Baba, music diva, Seyi Shay, Tanzanian Bongo-flava king, Diamond Platnumz, House Music lady, Niniola, Ugandan Pop-star, Eddy
Kenzo,and Nigeria's Fuji Tycoons, K1,Pasuma.Other Pop-stars confirmed for the
event are Wande Coal from Nigeria, VVIP from Ghana, Salif Keita from Mali, Shyn
from Madagascar, Tekno from Nigeria, Young Paris from DRC, Daphne from
Cameroon.
Top notch host city artistes like Olamide, Small doctor, Adekunle
Gold, and continental superstars like Shatta Wale (Ghana), Neil Oliver (Benin),
Qritical (Kenya), Fally Ipupa (DRC), TayGrin (Malawi), The Dogg (Namibia), and
Nsoki (Angola). Attendance for the music village will be activated by the
purchase of the AFRIMA 2017 premium Tee-Shirts at Afrima websiteand other
designated outlets.
The Main Awards Ceremony on Sunday, November 12 is a glittery, star-studded
and world-class event that celebrates African music heritage and rewards
African music artistes with the 23.9 karat gold-plated AFRIMA trophy. The
culturally-themed ceremony connects music stars, entertainment investors, government
personalities on the red carpet before the main awards ceremony. There will be
live performances and television broadcast to 84 countries on 109 television
stations around the world. Seats are reserved for members of the public who purchase
tickets on the AFRIMA website and other designated outlets.
The annual AFRIMA is organised in partnership with the African Union to foster
economic development and integration on the continent while showcasing the
cultural heritage of Africa to the rest of the world. The awards platform
achieves this by celebrating and rewarding the old and young music talents of
African origin. Lagos State is the official host city of AFRIMA 2017 as
appointed by the African Union after hosting a successful 2016 edition.
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